Monday, May 21, 2012

Using Social Media to Increase sales and Brand Awareness

January 17, 2011 by Lisa Jackson  
Filed under Branding, Social Media Marketing

Author: Anthony Companies are continuously launching marketing campaigns in an effort to promote their brand and boost their sales. Some of these are highly successful – Carlsberg’s slogan and advertising of ‘probably the best lager in the world’ generates excellent brand awareness and reputation. This then contributes to increased sales and ultimately increased profits. However, [...]

Postcards – Still an Effective Marketing Tool

December 29, 2010 by Lisa Jackson  
Filed under Branding, Marketing

Since web 2.0 has become such a major part of our lives, many real estate agents have begun to overlook more traditional methods of marketing. The truth is, you need to combine the old with the new to create an effective marketing campaign that will produce you leads in the present and in the future. [...]